The colour of the year is….Tangerine Tango! Tangerine Tango is a spirited reddish orange, which continues to provide the energy boost we need to recharge and move forward.
“Sophisticated but at the same time dramatic and seductive, Tangerine Tango is an orange with a lot of depth to it,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “Reminiscent of the radiant shadings of a sunset, Tangerine Tango marries the vivaciousness and adrenaline rush of red with the friendliness and warmth of yellow, to form a high-visibility, magnetic hue that emanates heat and energy.”
Is your brand sophisticated and seductive? If so, consider featuring Tangerine Tango in your 2012 packaging range. Orange is a great colour for packaging, particularly for branded luxury bags and polythene carrier bags as the colours vibrancy will illuminate the high street and draw attention to your brand. Add a touch of tangerine through cute branded stickers to secure your delicately tissue paper wrapped purchases or use branded ribbon to tie and fasten your branded box. The options are endless and a small injection of colour can transform your packaging and enhance your customers shopping experience.
We love vibrancy and drama of orange so much so we have used it for our 10% off mailing bags promotion on the front of our website! 
![photo[3] - Version 2](http://www.greatpackagingpeople.co.uk/news/wp-content/uploads/2011/11/photo3-Version-2.jpg "photo[3] - Version 2")
